Job Description

Branch manager

Job highlights
Experience in branch management with strong sales and customer service skills

Oversee daily operations, manage sales planning, ensure compliance, and enhance customer relationships
Job match score

Early Applicant

Key Skills

Location

Work Experience

8 – 13 Years

4 Vacancies

Not disclosed

Ahmedabad, Surat
Must have key skills
team handling,Branch Manager
Other key skills
Branch Head,Retail Liabilities,Area Head,Retail Branch Banking
Job description
What you’ll do
Role & responsibilities

Activity Sheet: Branch Manager

Objective:

Execute and monitor overall administration and efficient daily operations of a full service branch office; including operations, lending, product sales, customer service, security and safety in accordance with the Bank’s objectives.

Major Activities Sales & Business Development:

Sales Planning:
Prepare and track product wise – liabilities, assets & fee AOP for the full financial year.
Commerce and catchment mapping
Prepare and review monthly activity calendar of outbound activities of BSM / JO
Roll out MOP for outbound and inbound sales on 1st of every month followed by weekly and monthly reviews.
Review all employees in branch quarterly.
Review productivity of BSMs / BOM’s/ JOs on a weekly basis.
Review and handhold BOM’s & BSMs on a daily basis and Sales Officers (JOs) on a weekly basis.
Conduct Daily Morning Huddles to discuss daily plan and agenda for employees.
Ensure proper on-boarding of all new customers acquired.
Sale of 3 products per customer within 90 days of account opening.
Track inflow outflow reports, account closures, FD renewals, FD closures, overdue FD, locker occupancy, Sales and thus daily business generation
Maintain quality of customer acquisition through sourcing mix and on-boarding process.
Monitoring DSRs on a regular basis.
Lead management proper assignment and closure of leads.
Tapping markets or customer segments within the catchment of the branch, which are hitherto untapped, to increase the GL Base of the branch.
Major Activities – Customer Service:

Make 10 customer visits every week (Top 20% of profitable customers of branch) to maintain and enhance the relationships.
Scrutinize all service requests and AOFs being sent to RPC to ensure NIL rejections.
Conduct customer engagement program – every month.
Lobby Management to be done daily during peak hours.
Prepare staff roister, leave calendar and maker-checker seating arrangement
Inculcating first contact resolution and adherence to customer service mantras by employees at branch
Resolve customer queries through internal escalation matrix for enhanced service experience for customers
Implement usage of Product Database among employees for instant resolution of customer’s queries
Major Activities – Compliance & Risk Management

Ensuring operations and Risk control at branches in line with internal and regulatory guidelines as per Operations Manual and e-circulars issued from time to time
Checking, authorizing and verification of various reports
Irregularity report – Daily
Exception report – Daily
TOD reports – Daily
Pending IBRs to be responded – Daily
Second level verification of Mitra Committee Report- Daily
Format F (Expenditure) – Monthly
CAT 14 & CAT 15- TOD & Cheque Purchase- Fortnightly
Submission of Comp 1 – Monthly
Charge Taking Certificate – as and when required
Updation, maintenance and periodic checking of important registers
Fake notes register
Branch book
Complaints register/ book
Visitor book
Maintenance of keys of
Customer complaint box
One set of premises keys
Fake note box
Lockers
Physical verification of various security items
Surprise physical verification of cash, foreign currency, keys, gold coins, jewel loan packets and welcome kits – Monthly
Physical verification of original and duplicate keys – Quarterly
Physical verification of locker master keys and vacant locker keys – Quarterly
Checks to be done in respect of asset servicing
Non DRO branches- unreconciled open items as per data received from COPS-Repayment team
Ensuring that at least one authorized signatory available in the branch for signing NOC
Account sourcing – authorizing the KYC documents by checking the genuineness of the customers at the time of account opening
Monitoring outstanding long pending entries in office accounts
Checking all outstanding EDD cases (money laundering)
Clearing his/ her tray for all pending approvals
Closure of Key Audit Findings from IAD audits and observations of RRM visits
Quarterly compliance to audit requirements
Proper handling and reporting of RBI, and other regulatory audits at branches
Creating awareness among employees on fraud prevention, password protection and branch security
Major Activities – Branch Profitability :

Enhance for CASA and Time Deposits through service led Sales at branches
Monitor daily inflow and outflow reports, GL reports and Day Book reports
Incremental growth in, home loans and auto loans sourcing at applicable locations
Activate specialized desks depending upon the catchment to generate fee income
Ensure optimal cash holdings at branch so as to reduce idle cash lying at branch
Increase in third party product penetration to enhance fee income opportunity
Major Activities – Brand Administration :

Monitor external appearance of the branch – fascia, directional signage, entrance, parking area
Review in Branch Look & Feel – lobby area, merchandising calendar for posters, seating arrangement etc. on a daily basis
Proper ATM upkeep, notice board and posters
Ensure proper functioning of all branch equipments – PC, Printers, Xerox Machines, scanners, AC, DQM, CDM etc.
All employees to be dressed well.
Ensure adherence guidelines at all workstations, storage area and common area
Major Activities – Capability Building & Manpower Management :

Mentor / ensure mentoring of new joiners for first three months.
Job rotation for all employees once in six months
Briefing all employees on their role and expectations from them
Give structured feedback to employees on a regular basis
Conducting Saturday Workshops and in house training programs
Certification of employees on AMFI, IRDA and mandated E-Test and E-Learning by all employees in branch

Industry type
Banking
Department
BFSI, Investments & Trading
Role
Branch Manager
Role category
Banking Operations
Employment type
Full Time, Permanent
Education
Any Graduate

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Prodigy Recruitment & Consulting
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RBL Bank, formerly known as Ratnakar Bank Limited, is an Indian private sector bank founded in 1943 and headquartered in Mumbai.