Job Description

Performance Marketing Manager

This is a full-time role for a Performance Marketing Manager, located on-site in Mumbai. The Performance Marketing Manager will be responsible for developing and managing digital campaigns, analyzing performance metrics, optimizing marketing strategies to drive growth and engagement, and overseeing search engine marketing (SEM) and pay-per-click (PPC) activities. Additional responsibilities include collaborating with internal teams to ensure marketing initiatives align with business objectives and working with external agencies and vendors to maximize campaign effectiveness.

Qualifications

n
Experience in Digital Marketing, SEM, and PPC
Proficiency in analytics tools such as Google Analytics and marketing automation platforms
Strong understanding of performance marketing, conversion, and online customer acquisition
Excellent analytical skills and data-driven thinking
Ability to design and implement effective marketing campaigns
Strong communication and collaboration skills
Experience with e-commerce or the retail industry is an advantage
Bachelor’s degree in Marketing, Business, or a related field
… more