General Manager Marketing
Job Description
General Manager Marketing
Job highlights
Prior experience in Real Estate
Develop and implement marketing strategies, oversee branding initiatives, lead digital marketing efforts, manage lead generation, create content, mentor the marketing team, plan events, analyze market trends, and manage vendors
Job match score
Early Applicant
Key Skills
Location
Work Experience
10 – 12 Years
1 Vacancy
₹ 20-25 Lacs P.A
Gurugram
Must have key skills
Brand Marketing,Marketing Campaigns,Atl Btl
Other key skills
Marketing Management,Vendor Management,Event Marketing
Job description
What you’ll do
Role & responsibilities
1. Strategic Planning:
– Develop and implement marketing strategies aligned with the company’s goals and objectives.
– Conduct market research to identify trends, opportunities, and competitive landscape.
– Create and manage annual marketing plans and budgets.
2. Brand Management:
– Oversee the development and execution of branding initiatives.
– Ensure consistent brand messaging across all marketing channels.
– Manage and enhance the companys brand identity and reputation.
3. Digital Marketing:
– Lead digital marketing efforts, including SEO, SEM, PPC, social media, email marketing, and content marketing.
– Analyze and optimize digital campaigns to maximize ROI.
– Ensure a strong online presence and engagement on various digital platforms.
4. Lead Generation:
– Develop and implement lead generation strategies to attract high-quality prospects.
– Monitor and analyze lead generation campaigns to assess effectiveness and make necessary adjustments.
5. Content Creation:
– Oversee the creation of compelling content for various marketing channels, including blogs, videos, brochures, and newsletters.
– Ensure content is tailored to target audiences and supports overall marketing objectives.
6. Team Leadership:
– Manage and mentor the marketing team, fostering a collaborative and high-performance environment.
– Set performance goals, conduct regular reviews, and provide ongoing feedback and support.
7. Event Management:
– Plan and execute marketing events, such as property showcases, webinars, and industry conferences.
– Collaborate with internal and external stakeholders to ensure successful event execution.
8. Market Analysis and Reporting:
– Monitor and analyze market trends, consumer behavior, and campaign performance.
– Prepare and present regular reports on marketing activities, outcomes, and ROI to senior management.
9. Vendor Management:
– Collaborate with external vendors and agencies to execute marketing campaigns and projects.
– Negotiate contracts and manage vendor relationships to ensure quality and cost-effectiveness.
Preferred candidate profile
Prior experience in Real Estate only
Industry type
Real Estate (Co-working)
Department
Marketing & Communication
Role
Marketing Manager
Role category
Marketing
Employment type
Full Time, Permanent
Education
, MBA/PGDM in Marketing
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Marketing Manager, Gurugram
About company
Realistic Realtors Private Limited (RRPL) is India’s largest commercial Real Estate Advisory Firm serving across 425+ cities. Realistic Realtors is India’s leading commercial real estate company backed by its over 2 decades of extensive experience in commercial leasing, advisory, and consultancy in the domains of corporate services, retail leasing, investment advisory, and warehouse leasing.
The company offers to its clients in India a complete spectrum of professional services in the field of commercial and residential real estate, knowledge and experience for realisation of projects, increase of efficiency and profitability business in a diverse investment portfolio. RRPL is renowned and recognised in the Indian real estate industry for its specialised leasing and investment advisory services. Bringing a gamut of strategic, operational and consultancy services, our focus is to attain global service standards with local expertise. Market analysis reports, widespread reach, professional network, pragmatic solutions and our valued advisory are the hallmark of our success and deliveries. As a result of the core values of service excellence, fair negotiation and transparency, we achieve the highest levels of client satisfaction in our transactions.
Headquarters
315-316,,TIME TOWER,MG ROAD,GURGAON , GURGAON, Haryana, India