Job Description

Content Writer kolkata /Mumbai

Job highlights
Bachelor’s in Mass Media & Communication with proven content writing experience in B2B/IT industry

Execute content production strategy, research and write SEO-optimized content, craft persuasive copy, conduct market research, edit and proofread content, collaborate with teams
Job match score

Early Applicant

Key Skills

Location

Work Experience

4 – 9 Years

1 Vacancy

₹ 5-10 Lacs P.A

Mumbai (All Areas)
Must have key skills
SEO Writing,B2B,Content Strategy
Job description
What you’ll do
Designation: Content Writer

Location: Kolkata/Mumbai(Work From Office)

Qualification: Bachelors in Mass Media & Communication

Required Skill set

Proven content writing & strategy experience in B2B/IT industry.
Strong SEO-optimized writing across blogs, ads, websites, social, email, whitepapers.
Ability to write persuasive, conversion-focused copy in multiple formats.
Strong research & analytical skills for market/competitor insights.
Excellent editing, proofreading, and adaptability across platforms.
Experience collaborating with design, SEO, marketing & product teams.
Strong project & time management; ability to handle multiple projects.
Excellent communication skills (written & verbal).
Ability to work independently and in teams.
Familiarity with LLMs, AEO & GEO concepts.
Job Responsibility

Execute on the content production strategy that aligns with our brands vision and marketing objectives, driving significant engagement and sales leads.
Research and write high-quality, SEO-optimized content across blog posts, landing pages, ads, website copy, whitepapers, outreach campaigns, social media, email marketing, influencer collaborations, etc.
Craft persuasive, conversion-focused content that aligns with campaign goals and brand voice. In line with multi-format writing expectations.
Conduct comprehensive market research and competitor analysis to pinpoint trends and audience preferences to generate fresh content ideas and fill content gaps.
Edit and proofread content to ensure clarity, consistency, correct tone, grammar, and style.
Adapt writing style for different platforms and audiences, shifting between long-form blog narratives and punchy ad or landing page copy.
Collaborate with designers, SEO specialists, strategists, and marketers to align copy with branding, visual content, and campaign strategy.
Work on multiple content projects simultaneously and meet deadlines.
Collaborate closely with the designers, SEO specialists, strategists, product, marketing & analytics team, and stakeholders to align copy with branding, visual content, and campaign strategy.
Experience in writing content for the B2B or IT industry.
Experience in developing Content Strategies
Strong Research capabilities
Proofreading skills
Excellent written and verbal communication skills
Ability to work independently as well as collaboratively within a team
Familiarity with LLMs and concepts such as AEO and GEO.

Industry type
IT Services & Consulting
Department
Content, Editorial & Journalism
Role
Content Creation / Writer
Role category
Content Management (Print / Online / Electronic)
Employment type
Full Time, Permanent
Education
Bachelor of Journalism and Mass Communication in Social Media Strategy

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Content Creation / Writer, Mumbai (All Areas)

About company
Navigators Software (Navsoft) deploys the worlds leading technology to address tomorrows challenges, today. We enable our clients to reach their full potential by creating meaningful products, digital assets and deeper customer relationships.

We are trusted by leading Fortune 500 companies across 33 countries for delivering rapid growth and lasting value, over the past two decades.

Technology is not just about taking businesses to consumers. At Navsoft, it’s about making the world more meaningfully connected. We are amongst the first to embrace emerging technologies to power our clients with new-age solutions. Over 800 clients have experienced greater time, cost and resource efficiency as well as overall value creation and profitability.

At Navsoft, we are focussed on making a difference to the way enterprises work, connect and deliver results using cutting-edge technology. Our products, solutions and services have been proven to optimise efficiency and profitability for our clients.

Headquarters
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