Job Description
Copywriter
Job highlights
Bachelor’s degree in English, Journalism, Marketing, or related field; 5-8 years of copywriting experience; strong command of English and understanding of SEO
Write persuasive copy for various marketing materials; collaborate with design and marketing teams; edit and proofread content for accuracy and brand consistency
Job match score
Early Applicant
Key Skills
Location
Work Experience
4 – 8 Years
1 Vacancy
₹ 6-12 Lacs P.A
Mumbai (All Areas)
Must have key skills
Copy Writing
Other key skills
Creative Writing,Blogs,Content Strategy
Job description
What you’ll do
Key Responsibilities:
Write clear, persuasive, and original copy for:
Product packaging, advertising campaigns, and point-of-sale materials
Digital marketing (social media, emailers, website, blogs)
Brand campaigns, brochures, and catalogues
Collaborate with the design and marketing teams to conceptualize and execute campaigns.
Adapt copy tone and style for different audiences and platforms.
Edit and proofread content to ensure brand consistency, grammar, and accuracy.
Conduct research to understand product positioning, consumer insights, and market trends.
Develop slogans, taglines, and product descriptions aligned with brand identity.
Stay updated on industry trends, competitor messaging, and creative innovations.
Key Skills & Competencies:
Strong command of English (grammar, tone, storytelling).
Excellent communication and conceptual thinking skills.
Creative flair and attention to detail.
Ability to work under tight deadlines.
Understanding of SEO and digital content strategy (preferred).
Team player with collaboration skills across marketing, design, and brand teams.
Qualifications:
Bachelors degree in English, Journalism, Marketing, or related field.
5-8 years of experience in copywriting (FMCG, advertising agency, or D2C brand preferred).
Portfolio of previous creative work is a must.
Industry type
FMCG
Department
Marketing & Communication
Role
Marketing – Other
Role category
Marketing
Employment type
Full Time, Permanent
Education
, MBA/PGDM in Marketing
Create an alert for similar jobs
Marketing – Other, Mumbai (All Areas)
About company
Keya Foods is known for its quality and is a leader in the Herbs and Seasonings market in India. Keya aims to create & provide end-to-end gourmet styled food & condiments to everyones kitchen and to inspire them to fall in love with their home made food. Ingredients for all the products are sourced from authentic original places and of superior quality to bring the same flavour as soon as a customer opens a Keya pack.
Headquarters
KP/112/113, KEYA FOODS INTERNATIONAL PVT LTD, , Alappuzha, Kerala, India


