Job Description

Technical Lead- Campaign Developer – IRIS HCLTech

JD:

Expertise on marketing automation platforms like IRIS, IRIS STUDIO, COSMOS Script, IDEAS Tool
Strong understanding of e-mail marketing Audience Segmentation, IP Warming, CPM, GDPR, lead data & database management and related tools/technologies.
Technical requirement gathering, analysis & creation of BRD documents.
Collaborate & liaison with technical & business teams to solution requirements.
Experience on marketing automation platforms like Adobe etc.
Deep understanding of end-to-end data flow pipeline workflows.
Identify gaps & improvement areas in existing framework & technical implementations.
Identify areas of optimization in email creation, campaign setup & workflows.
Working collaboratively with different functions to ensure effectiveness of automated campaigns.
Coordinate teams migrating to new tools and process and help onboard new users

Campaign Developer – ACS

Expertise on email marketing or marketing automation platforms like Adobe and Figma
Proficient in HTML5, CSS3 and JavaScript.
Deep understanding of end-to-end automation workflows.
Identify gaps & improvement areas in existing framework & technical implementations.
Identify areas of optimization in email creation, campaign setup & workflows.
Working collaboratively with different functions to ensure effectiveness of automated campaigns.
Coordinate teams migrating to new tools and process and help onboard new users.
Role: Technical Lead
Industry Type: IT Services & Consulting
Department: Engineering – Software & QA
Employment Type: Full Time, Permanent
Role Category: Software Development
Education
UG: Any Graduate